As retailers adapt to changing customer needs, traditional store formats are giving way to newer retail channels. Both suppliers and retailers must continually monitor the trends in retail channels in their markets and identify the formats that are driving growth.

Channel Performance Forecasts

In addition to our Analysis tool, our Channel Performance forecasts are often used in sales and strategic planning as key performance indicators. Focusing on the following retail channel categories, each slide tracks and forecasts sales, number of outlets and sales area to the year 2013 by country, region and globally:

• Hypermarkets & Supertores
• Supermarket & Neighbourhood Stores;
• Discount Stores;
• Convenience & Forecourt Stores;
• Cash & Carries and Warehouse Clubs.

By identifying the store formats that are being adopted fastest in your target market, you can:                                       

• Develop products for the right channel in the right market;
• Anticipate future product needs according to sales area growth;
• Plan your outlet growth accordingly;
• Improve supply chain efficiency.

Designed for immediate and frequent use, these graphical performance 'snapshots' can be quoted or inserted directly into your own presentations and reports.

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